Sergei Gusev

Founder

Co-founder and COO of Scentbird. Product development expert with deep consumer startup experience. Previously Head of Product Development at Social Mart. Sold his first company at age 22. Specialist Degree in Economics/International Business from Perm State University.

Overview

Companies
1
Roles
Founder

Companies

1 company
Scentbird $24M
Private Founder

Scentbird is a direct-to-consumer fragrance subscription service that lets members try designer and niche perfumes and colognes for a monthly fee. Subscribers receive a 30-day supply (8ml vial) from a catalog of 600+ fragrances. Founded in 2014 and backed by Y Combinator (S15 batch), the company grew from 400 subscribers at its seed stage to over 500,000. Scentbird also operates sub-brands including Deck of Scarlet (makeup), Confessions of a Rebel (gender-inclusive fragrance), and Goodhabit (skincare).

Founder data is compiled from company records, public announcements, and verified sources. Roles reflect current or most recent known positions.